Sunday, June 21, 2015

Buena Park Sign Company Letter Styles

Buena Park Sign Company Letter Styles

The Dadaists' propaganda skills, first exercised in self-promotion, were diverted to publicizing design itself as part of a social revolution in which freedom would be achieved through increased mechanization. In sign typography they followed a disciplined version of Constructivism. It was limited to a narrow range of sign typefaces and sign sizes, and each design had to have a structure derived from its verbal content, not arranged according to established precedent. For images, the hand-drawn sign was replaced by the machine-made illustration, the photograph. The sign graphic design­er worked at a drawing board like an architect, producing a layout that provided instructions. In this way decisions were taken out of the hands of the sign printer and made in the studio, remote from the industrial process.

 
 
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Serving Orange County Area, Monument Signs, 3D Building Letters, Lighted Channel Letters, Custom Business Signs or Call 714-305-2476 for free Sign Quote or Just Information or Consultation.

 

The Buena Park Sign Company Letter Styles, from Expressionism towards functionalism and from handcrafted signage, towards design for machine sign production, can be traced in the changing graphic design at the Bauhaus, the famous school of arts and crafts, established in Weimar in 1919. Its first letterhead used the typeface designed by Behrens, Mediaval. The school's first emblem was like a mason's mark, a spread-eagled figure carrying aloft a pyramid. By 1924 this had been replaced by the geometricized profile of a head (adapt­ed from a much earlier design by Oskar Schlemmer, one of the staff), which could be simply reproduced from printer's 'rules' – strips of sign wood or metal signs that printed as solid lines.

Rules became the stereotype of what was popularly identified as 'Bauhaus sign typography'. In fact, rules and sans-serif types were typical, but they were part of a much more radical reform which examined the elements of graphic sign design and the role each of them played in trans­mitting information. Already, in his Utopia Press almanac of 1921, the Bauhaus master Johannes Itten had soberly extended Futurist efforts to make printer's type more articulate, and to give it some of the emphasis and inflections of speech. This he did with a mixture of black letter (Frak-tur) and heavy Victorian types and printer's ornaments, dots and squares, balanced on a central axis. The pages were governed by the inherently rectangular geometry of the printer's material, and white space helped to establish relationships of meaning in the text.At the Bauhaus, a thorough analysis of visual communication began with an examination of the alphabet. In German, there were special prob­lems: the prevailing style for text was black letter, whose archaic form clearly did not belong to the machine age. A more radical approach was taken to the use of capitals for the initial letters of nouns. A footnote which appeared on the Bauhaus letterhead designed by Herbert Bayer in 1925 stated the school's attitude uncompromisingly:

towards a simplified way of writing

  1. this is the way recommended by reformers of lettering as our future letterform. cf. the book lsprache undschrifi1 [speech and letterform] by dr. porstmann, union of german engineers publishers, berlin 1920.
  2. in restricting ourselves to lower-case letters our type loses nothing, but becomes more easily read, more easily learned, substantially more economic.
  3. why is there for one sound, for example a, two signs,

A and a? one sound, one sign, why two alphabets for one word, why double the number of signs, when half would achieve the same

As of the close of business on December 5, 2014, Buena Park branch located at 6771 Beach Blvd., Buena Park, CA, 90621, will be closed and continue the operation at the new location, 5450 Beach Blvd. #101, Buena Park, CA 90621, ……via Buena Park Branch Relocation | shinhanbankamerica

Orange County Supervisor Shawn Nelson opposes Buena Park Measure A. … It will negatively affect the lives and livelihood of Buena Park residents and business owners,” Nelson commented. “After reviewing Measure A, ……via Orange County Supervisor Shawn Nelson opposes Buena Park

Such facilities provide business and employment opportunities to residents of Buena Park. The proposed initiative would make it significantly more difficult to obtain General Plan and zone changes, even if such changes ……via Letter from Southern California Edison opposing Buena Park citizen

 



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Monday, June 15, 2015

Irvine Sign Company, Irvine Ca


 Submitted from Irvine Sign Company, Irvine Ca.

The Dadaists' propaganda skills, first exercised in self-promotion, were diverted to publicizing design itself as part of a social revolution in which freedom would be achieved through increased mechanization. In typography they followed a disciplined version of Constructivism. It was limited to a narrow range of typefaces and paper sizes, and each design had to have a structure derived from its verbal content, not arranged according to established precedent. For images, the hand-drawn was replaced by the machine-made illustration, the photograph. The design­er worked at a drawing board like an architect, producing a layout that provided instructions. In this way decisions were taken out of the hands of the printer and made in the studio, remote from the industrial process.

These developments, from Expressionism towards functionalism and from handcraft towards design for machine production, can be traced in the changing graphic design at the Bauhaus, the famous school of arts and crafts, established in Weimar in 1919. Its first letterhead used the typeface designed by Behrens, Mediaval. The school's first emblem was like a mason's mark, a spread-eagled figure carrying aloft a pyramid. By 1924 this had been replaced by the geometricized profile of a head (adapt­ed from a much earlier design by Oskar Schlemmer, one of the staff), which could be simply reproduced from printer's 'rules' – strips of wood or metal that printed as solid lines.
Rules became the stereotype of what was popularly identified as 'Bauhaus typography'. In fact, rules and sans-serif types were typical, but they were part of a much more radical reform which examined the elements of graphic design and the role each of them played in trans­mitting information. Already, in his Utopia Press almanac of 1921, the Bauhaus master Johannes Itten had soberly extended Futurist efforts to make printer's type more articulate, and to give it some of the emphasis and inflections of speech. This he did with a mixture of black letter (Frak-tur) and heavy Victorian types and printer's ornaments, dots and squares, balanced on a central axis. The pages were governed by the inherently rectangular geometry of the printer's material, and white space helped to establish relationships of meaning in the text. Lighted Channel Letters Sign Company, Irvine Ca
WESPAC MIDSTREAM SIGNS CONSTRUCTION CONTRACT TO BUILD FIRST LNG BUNKER BARGE IN NORTH AMERICA FOR TOTE. — Irvine, CA – Feb. 24, 2015 – WesPac Midstream LLC (WesPac), a leading provider of energy infrastructure … Subsequently the barge will be relocated to Jacksonville, Florida to serve TOTE's (parent company to Totem Ocean) newbuild “Marlin class” container vessels and other LNG-powered vessels in the Port of Jacksonville….via WesPac Midstream LLC | Irvine, CA – Feb. 24, 2015 – WesPac
Location:Irvine, CA. Client: Qualcomm, Inc. We were contacted by Qualcomm, Inc in Irvine, CA, to fabricate eight 3′ x 5′ laminated product posters for their office building. Qualcomm uses many posters to brand and promote their business's products. You can see an example of this type of … Some of the more typical types of businesses that do well with this type of signage are tech companies, media production houses, restaurants or a museum. By placing posters ……via Laminated Project Posters in Irvine, CA for Qualcomm, Inc – Custom
SIGN UP FOR NEWSLETTERS. Log InRegister … IRVINE (CBSLA.com/AP) — Taco Bell executives are studying a strange new vocabulary emerging on this side of the border — the lingo of its young customers. CEO Brian Niccol said the company features a “Millennial Word of the Week” at its headquarters as a reminder of how the chain's biggest fan base communicates. … The words are also posted on screens and monitors around the office in Irvine, California….via Taco Bell Execs Beef Up On Millennial Lingo At Irvine Offices « CBS



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